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London, UK – 15th October 2025 – Vision One Research, the award-winning market research agency, has announced the appointment of Kendra Furey as its new Head of Brands.
Previously serving as Head of Client Success, Kendra has been a driving force in strengthening Vision One’s client relationships and delivering transformative insight over the past six years. In her new role, she will lead Vision One’s brand research team, helping clients understand how brands grow and guiding them on the journey to achieving brand momentum, powered by advanced brand research and tracking.
Helping Brands Unlock Growth
The creation of the Head of Brands role reflects Vision One’s ongoing commitment to delivering world-class brand research at a time when businesses require their brand to differentiate, innovate and add value in new ways to compete and grow.
“Most marketing experts now recognise that performance marketing and short-term activation alone are not enough to build profitable, sustained growth,” said Alex Brown, Director of Insights at Vision One Research.
“Kendra’s track record in delivering client success, combined with her passion for brand strategy and behavioural insight, makes her the ideal person to lead our brand practice. Her appointment strengthens our ability to help organisations decode what really drives brand growth and long-term success.”
Commenting on her new role, Kendra said:
“I’m thrilled to step into this position and build on Vision One’s reputation as a leader in brand research. Understanding how and why brands grow has never been more important, and I’m excited to help our clients not only navigate today’s challenges but achieve the momentum they need for the future.”
Following the publication of Brand Momentum by Vision One’s CEO Tony Lewis, Kendra is spearheading a new brand tracking service designed to help brands achieve sustainable momentum. Vision One’s research highlights that brands grow not simply through “brand building,” but through brand energising, a vital shift in perspective that offers organisations new opportunities to grow by moving beyond outdated models of brand growth.
About Kendra Furey
Kendra brings more than 7 years of expertise in research, marketing, and client strategy, having worked across sectors including retail, financial services, and food & beverage.
She has a particular interest in luxury brands and retail, having graduated with a Bachelor’s of Research in the Arts, and a Master’s degree in Research focusing on Uniqueness, The Self, and Luxury Fashion Brand Congruence.
Since joining Vision One, she has been the driving force on projects that have reshaped client brand strategies and driven measurable growth.
About Vision One Research
Vision One Research is an award-winning UK-based market research agency specialising in consumer psychology, behavioural insights, and brand momentum strategies.
Vision One helps leading organisations unlock growth by understanding how brands evolve, how customers think and behave, and how businesses can build stronger connections with their audiences.
For more information on Vision One Research Elevates Kendra Furey to Head of Brands Amid Growing Demand for Brand Growth Insights talk to Vision One Research