Top SEO Tips To Get More Organic Traffic

Search Engine Optimisation Tips & Tricks Keyword Research Keyword research is a great start to any SEO project. Researching and identifying what key terms generate traffic is a way for you to understand what you need to focus when creating content on your website. Whether you’re looking to focus long tail keywords or more broad keywords, its always a good idea to research what others have done with these key terms. Have a plan to build out pages and how you’re going to focus the keywords at hand. Whether its new service pages, blog posts or even reaching out to get backlinks using the keyword as anchor text. The lesson here is to not focus keywords that will generate you any traffic. Find keywords that will work for you and your website. Meta Data Optimisation Ensuring your meta data is eye catching, clickable AND keyword focused is extremely important when trying to boost traffic levels. Including the keyword in the first part of your title and at the start of your description is a must if you want to boost rankings in Google. Its also important to not have your title too short or too long. Same with the description. To give an example, if you’re wanting to optimise your meta for Digital Marketing Agency Hampshire, you could do the following: Title: Digital Marketing Agency Hampshire – Local SEO Services – “Company Name” Description: We are a digital marketing agency based in Hampshire. We provide services to increase your websites visibility & traffic levels. Get in touch. On Page & Content Optimisation Optimising your websites content is important. When a user visits your site, they want an answer to there original search. For example, if they search for a Digital Marketing Agency, they want to be presented with your services, what you do and how you do it. Provide content to keep the users intrigued and on your website. Including key terms and your focus keyword as your H1 will help boost the SEO of your webpage. This can help boost rankings in Google, leading to more traffic for your website. Technical SEO Ensuring your website is efficient and clear of critical errors is a good way to polish your website. Its also seen very positively in Googles eyes. Having minimal technical errors on your website is something you should always keep on top of. Using tools such as Screaming Frogs SEO Spider can help crawl your website and inform you with the issues you have. You can then filter through and give your website a good clean. For example, you don’t want a user landing on a 404 error (broken) page. Instead, you want to fix this issue using a 301 redirect to get the user to the most relevant page possible. Backlinks & Outreach Reaching out to other websites and bloggers to link to your site is another great way to boost domain authority and boost that keyword focus. This is recognised by Google and will help boost your websites visibility in the search engine. Another good way to get backlinks is to set up local directories. This will help boost local SEO, give you online business pages and of course link back to your website. Google My Business is always a great place to start with this. Blog Page & Posts Exactly what we are doing right now, is writing blog content to help boost our other pages AND answers questions that users will search for relating to our business. We are a Digital Marketing Agency in Hampshire, providing SEO Services across the UK in places like Bournemouth, Portsmouth, Hampshire, Guildford and many other locations. This blog content is to help boost the relevancy of that. That is exactly what you should be doing to help boost your websites relevancy in Googles eyes. There is never too much content that can go around. Plus, its another good way to get users to your site. Get writing those blog posts and boost your websites relevancy and content levels! We have many more tips for SEO up our sleeves. For more information or for our services, be sure to check out our pages or get in touch today. Call us on 07771554148 or simply email info@oneiros-renaissance.co.uk

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