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Ninehundred Gain Environmental Achievement

Ninehundred Gain Environmental Achievement
21/05/2021

In a mission to increase our environmental achievements, we have signed up to Every Can Counts. Every Can Counts is a not-for-profit communications programme funded by drink can manufacturers, the recycling industry and drink brands. Their vision is for a 100% recycling rate for drink cans.

'Our mission is to inspire, encourage and empower people to recycle their drink cans wherever they are.

Our work raises awareness of the many benefits of recycling drink cans and makes it easier for people to recycle their drink cans.

Cans are already the world’s most recycled beverage container, and the UK’s 2020 drink can recycling rate was 82% – a record high! This is great progress, but we’re not stopping here. We want EVERY can to be recycled!

The whole process is incredibly quick – old drink cans become part of a new bike, car, coffee pot or even new cans within 60 days of being collected. And every drink can can be recycled over and over again, forever.

Like other metals, aluminium is a permanent material: it can be recycled forever with no loss in quality. All cans are equally recyclable whatever their colour, size or shape.

Every time a can is recycled it saves energy and resources.'

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