King of Cotton was first started in 1995 in the United Kingdom. The origin of ‘Re di Cotone’, the Italian version of the business, has been in existence since 1880, and through a long line of family ties it was brought to the United Kingdom with the main aim of providing the United Kingdom's finest hotels with superior quality linens. Over the years we have been asked by guests staying at these top hotels to sell our products straight to them which led us to making this website in December 2003. Since then there has been no looking back, the website is used by many private customers and hoteliers alike and loved for its unbeatable wholesale prices and superior hotel quality products.