A professionally designed and produced booklet reflects your attitude toward your business and the professionalism of your brand. For good reason, leafleting is a popular marketing tool for small enterprises. When done correctly, door drop leafleting is simple, inexpensive, and can yield a decent return. For SMEs looking to target a smaller local audience, door drop leaflets are undoubtedly the best option, however leaflet distribution or newspaper and magazine inserts may be a better alternative for attracting a bigger audience. According to data from the British Marketing Survey, door drop leaflets received an average response rate of little under 7% in October, November, and December 2010.
That's a higher conversion rate than TV, and email isn't even close. If you choose to market your business in any form, it is critical to track your ROI, and we can assist or advise you on the best ways to do so, even if it is as basic as leafleting.
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