Copy Colour slip into something comfortable

Copy Color used an Intec CP2020 to produce Triumph Internationals’ new point-of-sale campaign across its 85 John Lewis concessions Swindon-based Copy Color has helped women’s lingerie brand Triumph International boost its profile with the creation of a point-of-sale campaign. Copy Color produced A3 size displays on 500gsm card for its concessions in 85 John Lewis department stores, produced on an Intec CP2020, heavy stock colour digital printer. “The Intec allows us to do the things we could not do any other way such as six-page documents and roll-fold,” explains Bernard D’Arcy Ryan, Copy Color managing director, adding: “There isn’t a typical job, and the Intec has stopped us saying ‘we can’t do this’ and ‘we can’t do that’, which is just what we said before we installed it. It’s such a specialist little machine—it’s made people scratch their heads and think. It also doesn’t carry a click charge, so there are none of the normal commitments we have with our other printers,” says D’Arcy Ryan. The Intec CP2020 at Copy Color stands alongside a Canon 1110 image press, a Canon 6010, a Canon 7000 and a Canon 9000.

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