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Bell Integration Joins Pure Storage To Introduce ‘Noura’ the AI Avatar
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LEAP 2025 in Riyadh, Bell Integration teamed up with Pure Storage to showcase how AI-powered solutions are transforming
Sirin Akouk from Pure Storage introduced two use cases developed by Bell’s AI division in producing an Agentic Bot. ‘Noura’ an AI avatar was unveiled at LEAP, bringing conversational AI to life.
During the live demo, Reem Rafik an AI Cognitive Consultant at Bell Integration, put Noura to the test, asking for financial and healthcare advice. Noura responded in real time—analysing symptoms, predicting related health concerns, and even suggesting possible diagnoses. On the financial side, she offered investment insights based on current market trends. Noura was able to demonstrate the powerful potential of conversational AI.
For video of the demo, please see below.
With over 400 AI experts on board and strong partnerships with leading AI hardware and software providers, Bell Integration is at the forefront of AI-driven transformation.
Want to learn more about Bell’s AI capabilities and see our AI in action? Please contact us below.
For more information on Bell Integration & Pure Storage Unveil AI Innovation at LEAP 2025 talk to Bell Integration