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Telesales generally refers to direct selling activity aimed at converting a prospect or existing customer, while telemarketing tends to cover a broader range of phone based activity including market research, surveys and general outreach. In practice the terms overlap considerably depending on who you ask.
What matters more than the label is the approach, and we focus specifically on genuine, conversation led outbound activity aimed at opening real opportunities for your sales team, rather than reading from a script or running generic outreach.
If you want to understand how our approach fits your specific goals, it is worth a quick conversation.
For more information on What Is The Difference Between Telesales And Telemarketing talk to The Sales FX