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We look at genuine engagement rather than vanity metrics like follower count alone. Comments, replies, connection requests and the quality of conversations happening on the page tell us far more about whether the content is actually working than raw reach numbers do.
Over time we also track how consistently the page is growing and whether engagement is translating into inbound conversations or enquiries. Growth here is measured in real relationships building steadily, not a single viral post that fades within a week.
If you want to know more about how we report on this, it is worth a quick conversation.
For more information on How Do You Measure LinkedIn Page Success talk to The Sales FX