3 Reasons Why All Businesses Should be Sustainable
- 01 Sep 2020
Making a sustainable business is one of the ways we can keep our planet healthy. There are many ways to do this, from emphasizing recycling initiatives to hiring companies like Envirocon to use recycled concrete for your construction needs.
Still, many people ask what the benefits are to these practices for them. Here are 3 reasons why every business should be sustainable.
1) Positive Brand ImageGoing green isn't just good for the environment, it's also good for your brand's image. Consumers prefer to interact with brands that share their values. As more people are becoming aware of today's climate crisis, they are more inclined to buy from businesses that cultivate a sustainable image. If this is something new for your company, you'd be bringing in many new customers.
Saying you're going to reduce waste isn't enough, though. This type of positive effect on your image works better when you're able to prove that you're taking action. Sincerity in these efforts is what keeps a happy and loyal customer base that are more likely to recommend your company to their family and friends.
2) Healthier WorkplaceSustainability won't just help your relationship with your customers. It will also help keep your employees safe and healthy. When you switch cleaning supplies that are filled with chemicals to more environmentally-friendly options, you're helping your workers that may suffer from a health condition. If you switch to a new air ventilation system, you can improve the workplace for people with respiratory conditions.
This will encourage your employees to keep the work space green as well. If they're focused on recycling at work, they'll be more inclined to recycle at home, too. This ensures that everyone in the office is doing their part to stop climate change and other environmental disasters.
Make sure to hold meetings and send email reminders to effectively communicate your sustainability goals to your team. You may even want to consider hiring a speaker to come in and host a seminar.
3) Saves MoneyMany corporations that are against sustainability say it increases costs of operation. However, this couldn't be further from the truth. When you are smart about your business practices, going green can actually save a lot of money.
One of the most obvious examples of this is simply turning off lights in the office when you're not using the room. You can also invest in better insulation for your walls that will keep heating and cooling costs down.
If possible, you can even invest in green energy to power your buildings, like geothermal energy. Though some of these methods may cost more money in the short term, the long term savings are significant.
In ConclusionIt's natural to ask yourself, “why?” when considering eco-friendly solutions for your company. It might seem like a distraction, but we're here to tell that there are many advantages to cultivating a sustainable work environment. Though costs for some operations are significant, the positives outweigh the negatives in the long run. There are many free things your office can do to cut back on evergy waste, like turning off the lights.
Of course, the biggest reason you should consider these options is because it's what's best for the planet. After all, we only have one. If you can make an impact through conducting business as usual, then it's a win-win for everyone and everything involved.