What are the Benefits of Live Content for Businesses?
- 28 Nov 2023
Depending on the brand and the type of business you have, there can be various benefits of streaming live content when used correctly. Live streaming is mainly used today to connect with the target audience and increase revenue.
After we reveal the main benefits of streaming live content, we will also look at a few examples of how this can elevate a business, make it more successful and take it to the next level.
What are some of the main benefits of live streaming professional content for businesses?
Live streaming video and audio content in the modern world is a powerful enterprise marketing tool. Live streaming technology and superfast internet speeds have helped live streaming capabilities reach new heights in recent years, and it seems everyone is getting in on the action.
For many businesses, live streaming is now an essential part of the marketing strategy, and it can be used in a number of ways. According to statistics, around 80% of adults prefer watching a company's video instead of reading social media posts and blogs.
Some of the main benefits of live streaming professional content are the following:
Increase brand awareness
Increase conversion and boost revenue
Build brand loyalty and foster a sense of trust with the customer
Can help your business stay relevant with your target audience
Provide innovative, modern, and more authentic and engaging opportunities
Helps increase your event reach much further than restricted in-person boundaries
Enable you to connect with teams internally and remotely with global teams
It can be used to repurpose content
Can improve your brand's credibility in your industry/field
There are many other benefits, and live streaming audio and video content can be used in several ways. It's a powerful and cost-effective marketing strategy, and when used in the proper way, it can help maximise the impact of your brand.
What are live streamed casino games, and why are they so popular?
One major industry that has been heavily relying on live streaming content to further their enterprises is the iGaming industry, which covers just about any fully licensed and regulated real money gambling site, such as an online casino, dedicated poker site, online bookmaker (sports betting site), and bingo/lottery site.
The company that's leading the way in streaming live casino games is Evolution Gaming. Live dealer casino games from Evolution Gaming can now be found at over 1,400 iGaming sites, such as the official 10Bet South African online casino.
Evolution Gaming is a fully licensed online casino software provider that specialises in producing, supplying, and maintaining live dealer casinos. A live dealer game is only ever available to play in the real money mode, and players must be of legal age to play them in their country.
For example, players must be at least 18 years old in most countries to play live dealer casino games. However, in some regions, states, countries, and provinces, the legal minimum age to play live dealer games might be 19 (e.g., in the Canadian provinces) or 21 (in certain US states).
They are the next best thing in the online casino gaming industry, and they are taking the world by storm in 2023.
Live dealer games are the same as land-based casino games, except they can only be accessed by players who sign up to licensed online casino websites from an iOS or Android smartphone, tablet, laptop or desktop computer.
These games are NOT computer-generated and, therefore, do NOT rely on sophisticated RNGs (Random Number Generators) to produce the results.
Live dealer games are streamed 24 hours per day from secure television studios, and the action is presented to the players by real-life croupiers/dealers, known as live dealers.
A live dealer game from Evolution Gaming can be launched in a matter of seconds and is streamed in real-time. The games have a chat feature, which enables players to send messages that everyone can read via the live chat feed.
These messages can be read by all other active players and by the dealers themselves. In other words, players can communicate with each other and the live dealers via the chat box. You can see and hear everything the dealer says, but they can't see or hear you.
To place a bet in a live dealer game, all you have to do is use the responsive computer-generated player controls that appear on the screen before the countdown timer reaches zero.
Remember to pay attention while playing that hand/round and only play them if you can remember to gamble sensibly. Live dealer games are now among the most popular games you can play at today's best iGaming sites.
What are the most popular live streamed casino games in 2023?
There are many live dealer casino games to choose from in 2023, with the main categories including the following:
Live dealer table & card games (e.g., blackjack, poker, dice games, baccarat, and roulette)
Live dealer game shows (money wheel games, board game-style games, and others)
Live dealer slots (5- or 6-reel video slots) – these are the only live dealer games that use RNGs to determine the results/outcomes. RNGs are also used in a handful of computer-generated bonus rounds, like the ones that trigger in Live Crazy Time and MONOPOLY Live from Evolution Gaming
If you have a business and want to make it more successful, you may want to consider using live streaming video services. Not only can it help you find new customers, but it also helps you keep hold of your existing customers.