6 Simple Ways to Improve Your Companys Curb Appeal

Your company’s exterior will send an important message to your customers or clients. If they have a negative first impression of your business, it will be hard for you to recover.
This is why you must ensure your exterior matches the professionalism and quality of your brand, goods and/or services. As a result, they will be more likely to buy from your business. If you want to ensure your customers or clients cannot wait to walk through your door, learn how to improve your company’s curb appeal.

1. High-Quality Signage

Your company’s signage will grab your customers’ attention for either the right or wrong reasons. For instance, an old, tattered sign will deter potential customers, so they will likely not engage with your brand again. Ensure your business oozes expertise and experience by investing in high-quality signage. A sign must complement your brand, reflect your business, and be readable to passing motorists and pedestrians.

2. Professional Parking Plans

A company’s parking facilities can impact your curb appeal and professionalism. Ensure your customers or clients don’t struggle for a parking space by effectively planning your car park with an efficient layout. Also, focus on your car park’s appearance. For example, an inexpensive asphalt treatment can achieve the appearance of a fresh pavement, whilst freshly painted lines and zero potholes will help your company appear both organised and clean.

3. Properly Appoint the Best Outdoor Lighting

Lighting is essential for illuminating your exterior and car park, which is why you must appoint the best systems into your outdoor area. Doing so will improve on-site security, public safety, and can reduce liability problems. Focus on precision by choosing energy efficient LED street light systems, which can also help your business to save money and reduce maintenance costs.

4. A Fresh Coat of Paint

If you want your premises to appear fresh, clean and professional, you might just need to give your building’s exterior a new coat of paint. Caring for your exterior will prove your business has great attention to detail, and that you take pride in your appearance, which will indicate that you will also take care of your customers.

5. Clean Your Dirty Windows

Cleaning your windows is a minor expense, but it can make a huge difference to your curb appeal. Your clients or customers will definitely notice dirty windows, and might want to head back to their car if they don’t like what they see. Book a professional window cleaner to wash your windows regularly, so you will never disappoint a potential customer and miss out on a sale.

6. Add Plants to Grab Attention

Plants are a relatively affordable exterior design element that can make a big impact on your curb appeal. Position plant pots in strategic locations, so they catch people’s eye and make them want to walk into your building. Pick colourful, bold plants that will grab passers-by attention without obstructing your signage or view.