Our approach is focused entirely on transparency. We take terrific pride in educating our partners concerning the benefits of SEO-- something this is commonly wrongly shrouded in mystery. From day one, we want our partners to understand our processs as well as how this will certainly have a long-lasting impact on their businesses. A1 SEO Edinburgh has very humble roots. Initially, the company (previously GMS Digital) was founded by Graham Grieve in 2014, assisting bands, artists, as well as not-for-profits with marketing. After some success, small businesses created a need for time on even more complex (and also paid) marketing activities. Because of require, the business transformed into another generic digital marketing agency offering every little thing from SEO to social media management as well as web design. It became rather clear to us that we were one of many various other jack of all trades type digital agencies providing a wide range of services with only average understanding in everything. During these early years the team became more and more fixated with SEO over all other digital marketing channels. Late in 2016, the company moved all non-SEO work over to trusted niche professionals to focus purely on SEO. This is where the group's passion lies. It so happened that this pivot happened throughout an exciting time of adjustment for the SEO industry. Google released a handful of exciting updates that altered the SEO industry completely. With our newfound focus, the team continued to deliver results and developed processes for consistently influencing website's rankings with Google as well as various other search engines. In 2019, the business rebranded from GMS Digital to A1 SEO Edinburgh to reflect our concentrate on search engine marketing. At this stage, 94% of our business was SEO as well as PPC, the other 6% being development projects that shared close synergy with SEO projects. We are entirely committed to championing SEO within Edinburgh's business community. With understanding handed down from experienced industry experts come solid, integrated marketing strategies that assist businesses dominate their niche.