About us

Swift Signs Bespoke Signage

Good Directions Ltd is a family owned British company founded in 1988 which now has a global reputation for the design, manufacture and installation of Roof Turrets, Exterior Clocks, GRP Structures and Copper Rainwater Systems. Architectural features created by us can be found in nearly every city throughout the UK and in many other countries.

Incorporating signage into one of our products was often requested by customers and in 2001 we decided to take over local signage company 'Swift Signs' to be able to have our own experienced in house team of designers and installers to expand the products and services which we could provide.

In 2011 the Company acquired a local engineering and fabrication company, including their 7 highly skilled staff and state-of-the-art CNC machinery. Not only can we fully support our own manufacturing needs but we service many other companies and industries both locally and across the United Kingdom including work for the construction, marine, horological, motorsport, motorcycle, medical, defence and rail industries.


Products

Back Illuminated Signage

Back Illuminated Signage

We have been creating signage for more twenty years, building a reputation for the innovation and quality of our products as well as the high level of...

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Built Up Lettering

Built Up Lettering

Signage can be created in many ways. The most common is vinyl lettering applied to a substrate such as foam pvc, acrylic or dibond which is a composit...

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Cast Aluminium Post Mounted Signage

Cast Aluminium Post Mounted Signage

Post mounted signs with cast aluminium or iron bases and free standing monoliths. Projecting and hanging signs with simple brackets to ornate scroll d...

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Engraved and Infilled Signage

Engraved and Infilled Signage

Brass plaques and signs can be engraved and then infilled with paint to create a striking feature..

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Engraved Signage Solutions

Engraved Signage Solutions

Engraved Signage Solutions Many materials such as wood, dibond and engraving laminates can be engraved without additional infilling.

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Exterior Clocks

Exterior Clocks

We offer a large standard range of clock dial styles and sizes, which can be mounted directly to a wall or housed within one of our Roof Turrets, Beze...

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Flat Cut Lettering

Flat Cut Lettering

CNC or laser cut in an array of materials including wood, perspex and metals.

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Free Standing Monolith Signs

Free Standing Monolith Signs

Free standing imposing features incorporating LED diplays and clocks.

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Front Illuminated Signage

Front Illuminated Signage

Subtle down lighting fitted above sign panels or flood lights directed upwards.

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Halo Illuminated Signage

Halo Illuminated Signage

Subtle LED illumination behind the lettering, logos and clock chapers.

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Halo Illumination For Clocks

Halo Illumination For Clocks

LED illumination face mounted to letters and logos for brightness.

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Hand Gilded Lettering

Hand Gilded Lettering

Hand gilded with 23 1/2 carat double thick gold leaf.

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Illuminated Sign Panels

Illuminated Sign Panels

We produce signs for fixing directly to walls and fascias in an array of shapes and sizes. Sign panels in foam pvc, acrylic and dibond composite mater...

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Interior Clocks

Interior Clocks

We have been producing interior and exterior clocks for over 25 years, building a reputation worldwide for the quality of our products and the high le...

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Laser Engraved Signs

Laser Engraved Signs

Stainless steel is engraved by means of laser burning the text and images into the surface..

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Laser Engraved Stainless Steel Signs

Laser Engraved Stainless Steel Signs

Laser Engraved Stainless Steel Signs Stainless steel is engraved by means of laser burning the text and images into the surface..

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Non Illuminated Sign Panels

Non Illuminated Sign Panels

We produce signs for fixing directly to walls and fascias in an array of shapes and sizes. Sign panels in foam pvc, acrylic and dibond composite mater...

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Post Mounted Signage

Post Mounted Signage

Post mounted signs with cast aluminium or iron bases and free standing monoliths. Projecting and hanging signs with simple brackets to ornate scroll d...

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Promotional Banners

Promotional Banners

Promote events with cost effective, easy to fit reinforced pvc banners.

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Self Adhesive Vinyl Lettering

Self Adhesive Vinyl Lettering

Self adhesive vinyl 64 microns thick. Can be cut in solid colours or full colour printed.

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Sign Boxes

Sign Boxes

Sign Boxes for the back illumination of sign panels and lettering.

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Sign Frames

Sign Frames

Sign Frames are the finishing touch for sign panels mounted directly on to a wall.

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Sign Panels

Sign Panels

We can offer a range of simple Sign Panels for fixing direct to a wall.

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Signage Engraving

Signage Engraving

Engraved signs and panels can be produced using various techniques onto a large range of materials. Designs can be as simple as wording or as complex ...

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Signage Lettering

Signage Lettering

Signage can be created in many ways. The most common is vinyl lettering applied to a substrate such as foam pvc, acrylic or dibond which is a composit...

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Suspended Hanging Signs

Suspended Hanging Signs

Suspended hanging signs and clock features made to order.

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Wall Mounted Projecting Signage

Wall Mounted Projecting Signage

We have production capabilities to produce a signage solution to suit virtually any location.

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Swift Signs Bespoke Signage

  • Time House
  • Hillsons Road
  • Botley
  • Hampshire
  • SO30 2DY

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