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THINKING OUTSIDE OF THE MARKETING BOX
Marketing is a really interesting, diverse and ever-changing industry to be in. Some may describe it as a think tank of engineers coming up with new ways of doing the same thing to make their product ‘pop’. It’s the challenge of generating the campaigns to maintain that one step ahead of the competition, whilst simultaneously finding new ways to engage with an increasing volume of target customers (and ultimately turn them into loyal followers); that makes it a fast paced and flamboyant role in the business. THE MARKETING CHALLENGE Every Marketer, whatever the brand or product they are marketing, faces the challenge of coming up with the next big thing that’s truly ‘thinking outside of the marketing box’. For many of our own customers in the food / drink / events / experiential agency / sales & sampling industries, their challenge is to get their brand / product directly into the hands of their target consumer. SOUNDS SIMPLE, RIGHT? WRONG! With an ever growing amount of competition, the marketing challenge is to stand out from the crowd and make a BIG impact. With the competition against ever growing ‘big budgets’ from big brands, the marketing challenge is to find a BIG solution that stands up to the challenge AND falls within budget. With an ever evolving market place, the marketing challenge is to get YOUR brand in the hand of your target consumer, by reaching them in the RIGHT place at the RIGHT time in the RIGHT way. Few, that’s an awful lot to accomplish. SO HOW IS IT DONE? With a lot of hard work. A splash of willpower. An ongoing process of planning, testing, implementing and evaluating. And a little bit of Thirst Solution magic… Meeting those objectives of budget busting, creating big impact and reaching the right consumer in the right place at the right time….should be difficult. But we’ve made it EASY. Our solutions are proven WORLDWIDE to live up to these challenges and more. Big brands, experiential agencies, stadiums, events, local stores and everything inbetween have all discovered and been delighted by our exciting range of sales and sampling solutions. Our range of Thirst Packs (beer backpacks) offer the solution for beverages whilst our Hunger Packs, Usherette Trays and Wicker Trays cover every need for food products. BUT THE BEST IS YET TO COME… But ultimately, the very best bit about discovering and working with Thirst Solution, is our ‘yes, we can do that’ attitude. If our client needs a solution, we look at creative and innovative ways to make that happen.

For more information on THINKING OUTSIDE OF THE MARKETING BOX talk to Thirst Solution Ltd

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